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The 2011 NCLR ALMA Awards®, Featuring Today’s Hottest Stars, Airs Friday, September 16 On NBC

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FOR IMMEDIATE RELEASE

Contact:
Julian Teixeira
(202) 776-1812



Co-hosted by Eva Longoria and George Lopez, with live performances by Gloria Estefan, International Superstar Pitbull and the Zumba Dancers, and Demi Lovato

Celebrity appearances by Jessica Alba, Antonio Banderas, Maria Celeste Arraras, Jake T. Austin, Benjamin Bratt, Maria Canals Barrera, Madison De La Garza, David Henrie, Eva La Rue, Mario Lopez, Oscar Nuñez, Michael Peña, Aubrey Plaza, Danny Trejo, Michael Trevino, Lauren Velez, Tristan Wilds, Marcia Cross, Cote de Pablo, Felicity Huffman, Naya Rivera, Adam Rodriguez

LOS ANGELES—The 2011 NCLR (National Council of La Raza) ALMA Awards taped a star-studded event on Saturday, September 10 at the Santa Monica Civic Auditorium, delivering the biggest night on television showcasing Latinos. The awards program will air this Friday, September 16, 8:00–9:00 p.m. EDT on NBC.

The NCLR ALMA Awards show is dedicated to honoring the spirit and accomplishments of some of the most prolific Latinos in the entertainment industry, spanning music, television, and film. Co-hosted by Eva Longoria and George Lopez, the telecast celebrated the entertainers who have upheld and promoted a fair, positive, and accurate image of Hispanic culture in today’s media.

The executive producers of the NCLR ALMA Awards are Bob Bain, Eva Longoria, and Janet Murguía. NBCUniversal and its parent company, Comcast, which has had a national partnership with NCLR since 2006, played a key role as creative partners and investors in the production of the awards show.

PepsiCo was this year’s Presenting Sponsor. Additional sponsors include Target, McDonald’s, State Farm, Chevrolet, and Comcast.

For additional information please visit www.almaawards.com.

Photos, show clips, and EPK are available at NBC’s Media Village at NBCUmv.com. Additional photos are available at GettyImages.com

The list of winners:

Favorite Movie
A Better Life

Favorite Movie Actor
Antonio Banderas
You Will Meet a Tall Dark Stranger

Favorite Movie Actress—Drama/Adventure
Jessica Alba
Machete

Favorite Movie Actress—Comedy/Musical
Alexa Vega
From Prada to Nada

Favorite TV Series
Desperate Housewives (ABC)

Favorite TV Actor—Leading Role
Adam Rodriguez
CSI: Miami (CBS)

Favorite TV Actress—Leading Role in a Drama
Cote de Pablo
NCIS (CBS)

Favorite TV Actress—Leading Role in a Comedy
Demi Lovato
Sonny with a Chance (Disney Channel)

Favorite TV Actress—Supporting Role
Maria Canals-Barrera
Wizards of Waverly Place (Disney Channel)

Favorite TV Actor—Supporting Role
Rico Rodriguez
Modern Family (ABC)

Favorite TV Reality, Variety, or Comedy Personality or Act
George Lopez
Lopez Tonight (TBS)

Favorite Male Music Artist
Pitbull

Favorite Female Music Artist
Naya Rivera

Outstanding Career Achievement (Documentarian)
Raymond Telles

Outstanding Career Achievement (Writer)
Cynthia Cidre

Outstanding Career Achievement (Director)
Gregory Nava

Special Achievement
The Harvest

The 2011 PepsiCo ALMA Adelante Award
AltaMed Health Services Corporation

MEDIA CONTACTS
For NBC:

Sharon Pannozzo, NBC Entertainment Publicity, (212) 664-5152

For the NCLR ALMA Awards:
Jennifer Price-Keith, The Lippin Group, (323) 965-1990, jprice@lippingroup.com,
Julian Teixeira, Director of Communications, NCLR, (202) 776-1812, jteixeira@nclr.org.

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